CREATIVE INDUSTRIES AS A MECHANISM OF IMPLEMENTATION OF MODERN ART-STRATEGIES
Abstract
The article reveals the essence and specificity of creative industries as a unique socio-cultural phenomenon, the mechanism for implementing modern art strategies, the resource of the socio-economic potential of the territories. The author notes that the most important resource of creative entrepreneurship - production as a type of entrepreneurial activity in the art industry / art business - is art management, which is the philosophy and culture of management in the sphere of art. Art manager (producer, entrepreneur, impresario, promoter, agent, administrator, art dealer, etc.) is an intellectual resource / capital for the formation of a creative economy and the im-plementation of state policy in the sphere of culture and art. Suminova T. N. argues that art man-agers are the organizers of business activities in the sphere of art / art industry / art business, en-trepreneurs who shape the taste and demand of consumers of information, the space of the art market, promote the implementation of art strategies.
About the Author
T. N. Suminova
Moscow State Institute of Culture.
Russian Federation
Russian Federation
Dr. Sci. (Philosophy).
7, Bibliotechnaya St., Khimki, 141406, Moscow region.
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Review
For citations:
Suminova T.N. CREATIVE INDUSTRIES AS A MECHANISM OF IMPLEMENTATION OF MODERN ART-STRATEGIES. Bulletin of Vaganova Ballet Academy. 2018;(3):144-155. (In Russ.)
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